Industry News

The Five Best Ways to Send Large Files

We all know the frustrating feeling -- maybe you've finally finished the script for your next marketing video, or you've collected all the images you need for your next campaign. But when you go to press "Send" you're told, "Sorry. File too large." Unfortunately, our...

What Influencer Marketing Will Look Like in 2019

In 2018, influencer marketing was more prominent than ever. As a result, it was also at the mercy of high level of scrutiny and at times, controversy. The “newness” of influencer marketing means there were mistakes made and important details overlooked, but 2018 has...

Infographic: Writing Tips to Get More Clicks

The words you use matter when entreating customers to take action. Direct response marketing helps brand managers gather audience feedback, increase the number of readers that opt in to receive emails or get consumers to purchase goods or services. To achieve this,...

How Does Your Blog Compare to the Best?

Do you know how your blog compares to the best-in-class blogs? Not sure? Don’t worry–Orbit Media Studio’s 2018 Blogging Survey provides the information to determine how your blog measures up against the top performing blogs. More importantly, it reveals that blog post...

Learn What to Do About Fake Negative Reviews

  Consumers often refer to online reviews when making purchasing decisions—and they trust what they read. According to an infographic from Headway Capital, 79 percent of consumers have seen a fake review and 84 percent did not recognize it when a false claim was...

Four Guiding Questions for Reaching Millennials

Marketers have a millennial problem. According to a study by the McCarthy Group, 84 percent of millennials don’t like or trust traditional advertisements. Sean Foster, CEO of marketing platform Crowdtap, spoke about the situation during a panel discussion at Social...

How to Write Better Bullet Points

  Like them or not, bullet points will keep people reading your blog posts, pages, articles, and copy like nothing else … Let’s take a quick look at how to write bullet points well. The basics of writing bullet points that work The essence of a great bullet is...