by PR Daily | Oct 11, 2019 | Industry News
New research from Snapchat reveals how younger customers relate to brands—and how marketers can respond. The kids are all right, but winning their loyalty takes a deft marketing touch. New research from SnapChat reveals key insights into how Generation Z members...
by PR Daily | Oct 10, 2019 | Industry News
Is your client truly ‘pleased/excited/proud/thrilled/honored/delighted/happy to announce’ anything? Research finds those trite terms in 38% of releases. Here’s how to do better. I’m not so pleased to announce that “pleased to” has been crowned the most overused...
by PR Daily | Oct 3, 2019 | Industry News
We easily spot the flaws—too long, boring, indecipherable—when others speak. Yet when we take the stage ourselves, many of us fall into those same pitfalls. Here are five common presentation mistakes, along with tips on how to avoid them: 1. Failing to engage...
by PR Daily | Sep 24, 2019 | Industry News
Today is the day you simply must get things done and crank the productivity up to 11—whoa, have you ever seen a kakapo before? Sorry, it’s just so easy to get distracted, what with all the—oh, lord have mercy, it’s a kinkajou! There are multitudes of distractions and...
by PR Daily | Sep 9, 2019 | Industry News
Unfortunately, it’s not a matter of if, but when a cyber incident or a data breach will hit your company. According to Gemalto, in 2018 there were 945 companies that experienced a data breach, which is almost three per day. That means last year, 945 PR teams probably...
