Quick Tip: Embedding Video in Emails

Nowadays, video is an undeniably popular channel for marketing purposes.

In fact, in 2019, 87% of businesses use video as a marketing tactic — a number drastically higher than just two years prior, when only 63% used video.
If you’re an email marketer, I’m willing to bet you’ve considered how you might spruce up your subscription and click-

The Right (and Wrong) Reasons to Rebrand in 2019

Rebrands are complicated, and carry big risks. Even big brands aren’t immune — just look at Uber. After redesigning its logo, 44% of people were unsure of what Uber’s logo represented. Ultimately, knowing the risks of rebranding can help you...