The Journey Worth Taking

Learn how to define your customer journey and make it a worthwhile one. A journey of a thousand miles begins with a single step. – Lao Tzu Sounds long. And maybe hard. And that may be what you’re thinking whenever someone mentions customer journey mapping. We hear it...

Why We Never Say No

At Vela, we have a philosophy that we never say no to our clients. That may sound like an exaggeration or an impossible thing for a marketing agency to do. Does it mean that we always do every, single thing a client asks us to do? Well, in a way, yes. To us, saying no...