A 7-Point Plan for More Shareable Content

Content marketing is a beautiful thing — a great way to build an audience and grow your business. That’s if your content is actually getting found by the folks who might buy your product or service. Most of us would love to have more people reading, listening to, and...

How to Motivate People to Buy

If you’re in business, someone’s got to buy something for you to make money.

At least last time I checked.

And if you’re sick of hearing that people buy because of emotion, well then … that would be a strong emotional response to a logical assertion, no?

But I hear you. Over and over you’re …